Anita Dongre

Anita Dongre

Anita Dongre: Weaving Fashion and Compassion into the Fabric of Life

Founder of House of Anita Dongre

Anita Dongre, the renowned Indian fashion designer, has emerged as an influential figure in the world of fashion, known for her innovative designs and her commitment to ethical and sustainable fashion practices. With a career spanning decades, Dongre's journey is a testament to her dedication to the industry and her values that extend beyond the runway. Her estimated net worth is USD 10 million. 

Early Life and Education

Born on October 3, 1963, in Mumbai, Maharashtra, Anita Dongre's fashion journey was influenced by her mother, Pushpa Sawlani, who used to sew clothes for Anita and her five siblings during their childhood. This early exposure to the world of fabrics and stitching kindled her passion for fashion. She later pursued her formal education in fashion design at SNDT College in Mumbai, where she embarked on a degree course in fashion designing.

The Genesis of House of Anita Dongre

Anita Dongre's remarkable career took flight with the establishment of the House of Anita Dongre. Over the years, this fashion house has become a symbol of style and sustainability. One of the significant milestones in her career was the launch of her jewellery brand, "Anita Dongre Pink City," which has gained acclaim for its exquisite designs and craftsmanship. This brand is an integral part of House of Anita Dongre, reflecting her holistic approach to fashion.

The Transformation of AND Designs India Limited

In 2015, AND Designs India Limited underwent a transformation and rebranded itself as House of Anita Dongre. This rebranding marked the consolidation of various brands under its umbrella, including AND (western wear), Global Desi (a boho-chic brand inspired by the folk tales of India), and her signature label, ANITA DONGRE. Additionally, Anita Dongre introduced "Anita Dongre Grassroot" to her fashion house, emphasising her commitment to sustainable fashion practices.

Corporate Restructuring and the Creative Visionary

In a significant corporate restructuring move in 2019, the Board of House of Anita Dongre Limited (HOADL) transferred the businesses of AND and Global Desi to a newly formed wholly-owned subsidiary, Ochre and Black Private Limited (OBPL). HOADL retained its management of the Anita Dongre and Grassroot brands. This restructuring allowed Anita Dongre to focus on her design endeavours while her brother and sister oversee the operational aspects of the business. She currently holds the position of Chief Creative Officer in the company, where her creative brilliance continues to shine.

Balancing Personal and Professional Life

Anita Dongre's personal life is closely intertwined with her professional journey. She is married to Pravin Dongre, a successful businessman, and the couple is blessed with a son named Yash Dongre, who also plays a pivotal role in the family business. The seamless blending of her personal and professional worlds is a testament to her commitment to her craft.

Championing Veganism and Ethical Treatment of Animals

Beyond her fashion pursuits, Anita Dongre is a passionate advocate for veganism and the ethical treatment of animals. She is a proud member of the organisation People for the Ethical Treatment of Animals (PETA). Her commitment to sustainability extends not only to her fashion collections but also to her personal values.

Awards and Accolades

Anita Dongre's contributions to the world of fashion have garnered recognition and appreciation. She received the GR8 Flo Women Achievers Award in 2008 for 'Excellence in Fashion Design.' In 2013, the Federation of Indian Chambers of Commerce and Industry Ladies Organization, Bombay Chapter, honoured her with an award for 'Excellence in Fashion Design.' Her entrepreneurial acumen was celebrated in 2014 when she received the EY Entrepreneur of the Year award. The Pantene Shine Award, recognising her dedication to empowering women, is yet another jewel in her crown of achievements.

Anita Dongre's journey in the fashion world is a testament to her creativity, ethics, and the values she upholds. Her commitment to sustainable fashion, ethical treatment of animals, and the blend of tradition and modernity in her designs have established her as a prominent and influential figure in the Indian fashion industry. As she continues to weave her innovative designs and ethical values into the fabric of her life and career, Anita Dongre's impact on the fashion world is set to endure for years to come.

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