Gera Developments Launches Gera’s Avive Towers with India’s Leading Wellness Experts Powering its WellnessCentric Homes Concept

Pune | November 28, 2025 — Gera Developments Private Limited (GDPL), one of India’s most-trusted and innovation-led developers, today unveiled Gera’s Avive Towers, the flagship project in its newly introduced WellnessCentric Homes portfolio. With this launch, GDPL introduces India’s first behaviour-led residential wellness category, built on design, amenities, expert guidance and community support.

The project brings together India’s leading wellness experts Yasmin Karachiwala for Pilates, Nisha Millet for Aqua Endurance Aerobics, Prana Yoga with Ananda, a Branded gym with Personal training and Nicole Kedia for Nutrition, to create a residential community where daily wellness becomes natural and achievable.

Spread across 6.91 acres in East Kharadi, Gera’s Avive Towers introduces a behaviour-led model of wellness living supported by GDPL’s proprietary 3-Tier Habit Infrastructure—Nudge, Support, Sustain. This framework uses design cues, wellness amenities, continuous expert guidance and personalised programmes to help residents build consistent wellness habits.

Speaking about the launch, Rohit Gera, Managing Director, Gera Developments, said, “Urban life makes it difficult to stay consistent. WellnessCentric Homes were created to provide an environment where people can maintain healthier routines without friction. At Gera’s Avive Towers, design, expert guidance and community together make wellness more natural.”

Gera’s Avive Towers incorporates wellness-driven architecture, including Zen pods, mindfulness zones, green terraces, biophilic elements, large windows and airy layouts that maximise natural light and ventilation. Wellness-focused amenities include a Branded Gym, Pilates Studio, Aqua Endurance Aerobics Pool, Yoga Studio, nutrition café, and courts for pickleball and badminton, supported by a full spa and community fitness groups.