Intuition Payment Systems LLP (Limited Liability Partnership): Reinventing the billing experience

Intuition Payment Systems LLP (Limited Liability Partnership): Reinventing the billing experience

Intuition Payment Systems LLP (Limited Liability Partnership): Reinventing the billing experience

Financial Technology (Fin-Tech) is a novel phenomenon aiming to disrupt traditional financial services industry. Tech enabled banking services, payment and billingservices, business management services, cryptocurrency and investment services on mobile devices are aiming to make financial services accessible to the common people.Intuition Payment Systems founded by Asaithambi brothers is a leading fin-tech company, disrupting the traditional payment, billing &management services. Necessity is the mother of all inventions. When Anand Asaithambi and his brother Arun tried to set up and operate a restaurant business, they weren't able to find a modern, affordable, user-friendly, fully integrated all-in-one POS/Billing/Data management/Payment solution, so they built India's first fully integrated Android-based touchscreen POS and billing system called IVEPOS under the banner of Intuition Systems. The technology was successfully tested and deployed in their own restaurant, post to which the solution was extended to other business entities by launching IVEPOS in the market. Intuition is an award-winning financial technology firm making and selling point of sales and business management systems leveraging Artificial Intelligence, Advanced Software and Advanced Analytics for retail, restaurants and healthcare industries. Their flagship product line is IVEPOS POS/ Billing systems, a cloud-based, fully integrated payment/point-of-sale system. Currently, Intuition has 4 downloadable software products in play store including IVEPOS QSR, IVEPOS Dine, IVEPOS Retail and IVEPOS Dashboard for all kind of retail business. It supports tablets, smartphones, POS System and Chrome books.

Solutions and differentiating factors 

Intuition Systems is the only firm that offers an affordable, easy to use, integrated advanced AI enabled all-in-one POS and business management tool. International firms that offer such solutions are either very expensive or not suitable/compatible to Indian market needs. IVEPOS is an integrated software and hardware system with inbuilt features such as analytics, billing, integrated payments, user management and privileges, reporting, customizable setup, offline and online compatibility, inbuilt payments, customer management, inventory management, vendor management,  employee management , encrypted data protection, multi-store/device support, tab management, order ticket management, product/menu management, customer management, inventory & micro-inventory management, vendor management, barcode management, cloud analytics, online technical assistance and many other features including widespread sales, service and other features for restaurant and the retail industry.  Looking at India's performance as an emerging global tech economy, it suffices to say that India is pledged to take a leadership role in "Industrial Revolution 4.0" driven by Artificial Intelligence. In the case of FinTech, there is still a huge unmet requirement in India for intelligent next-gen POS and business management systems. Intuition's IVEPOS product line fill this huge unmet need in this sector.


Intuition Systems headquartered in Bangalore includes an impressive client list that caters to restaurants, café, bakery, quick serve, Salon & spa, grocery, pharmacy, Retail, food truck, and bars. It has expanded its operations to all the major Indian metros and an office in the United States as well. They have successfully provided POS solutions to retail firms like G Cube Retail, Kera Cafe, Waffle magic, Ci Gusta, Olive, Cha foods, Mayflower bar, Natures café, Shangri-las, Indulge, Tastea café, Marmaris, Tuffrey's, Hungerz hub, Society Café, Kool Down, Just Bake, Milky Way, Fusion Bytez, Nammane Oota, Galaxy's, Dosai Asai and many more.


Intuition Systems was named as game changer and made to the list of Top 20 POS and Data Analytics Management, and also to the list of Top 20 tech workplaces by leading business magazines, and is considered among the Top 5 AI companies in India. The firm's categorized milestones are:

Product Milestone: They have announced the release of an upgraded version of IVEPOS (V6.0 4Q), it will be integrated with advanced Artificial Intelligence-based cloud analytics and digital wallets. It contains 45 major features higher than the 29 major features of the previous version, its special add-on features include in-built Store marketing and customer notification tools.

Business Milestone: The firm aims to increase its online presence & dealer networks through Android and iOS online stores across Tier A cities in India while targeting retail sales channel across Tier B cities in India as well.

Beyond V6.0: The firm's plans also include building support multi-platforms including iOS platform, inbuilt AI driven business management tools including sophisticated employee management, customer management, inventory management, and accounting tools.

Road Ahead

The company's vision is to revolutionize the fin-tech industry in India by empowering tiny retail to big conglomerates with their affordable innovative payment and business tool. To increase their customer base and target audience, it will develop multi-platform apps for iOS, windows, and Dashboard web app. Its goal is to expand the offline presence using the middleman to reach out to tier-2 cities and traditional customers and reach 10K customers in the next 2 years by partnering with giants. It will establish a strong online presence for tech-savvy customers to reach other markets. The company's global expansion plans includes U.S., Europe, South East Asia, Middle East, Oceania, and South America. A service agreement was reached to use Intuitions' infrastructure for US-based Lantern's Data Analytics projects. Intuition believes that advanced Artificial Intelligence-based analytics and blockchain based security features will be the next big thing in this POS industry. It plans to introduce IVEPOS to other industries including healthcare, biotech, hospitality, and transport as well. The management at Intuition wants to make the firm a leading POS & Business management company in India.

Dynamic Leadership

Founder, CEO

Anand Asaithambi

Anand Asaithambi is a serial Entrepreneur with a special interest in Computers and Engineering. In his impressive brief span of the career, Anand co-founded 2 startups with first Startup being Dosai Asai with his brother. They exited from the Business after three successful years of operation and the proceeds from the firm were taken as seed money for the next venture Intuition Payment Systems. Anand's biggest dream is to improve and empower people's daily lives by using simple intelligent tech products that can provide solutions to complex issues. Anand is inspired by nearby surroundings, curious, quick learner, a voracious reader, very hands-on and a tinkerer and enjoys a wonderful personal and professional relationship with his scientist and serial entrepreneur brother Arun.

Piece of word

For Anand Entrepreneurship is like climbing a mountain; Hard, exacting, mentally challenging but feels at the top of the world when you reach the summit. Anand's didactic advice after his own experience is that Fin-tech is a very competitive space, so young and aspiring entrepreneurs should be well prepared with their homework. They should develop a strong team & product integrating all the modern trends & techniques focusing on user experience and ever generating the revenue stream.

India is on the cusp of the new Industrial Revolution 4.0 driven by emerging technologies like Artificial Intelligence, Robotics, and Biotech. Intuition Systems dream is to play a part in this new emerging India. His mantra is Persistent, Never ever give up, problem-solving, and hustling is the key! 

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