Cream Stone enters premium packaged segment with ‘TUBZ’ launch, eyes pan-India retail expansion

Hyderabad, 14th April 2025: Cream Stone, a homegrown boutique ice cream brand known for pioneering the frozen stone concept in India, has announced the launch of its latest innovation – ‘Cream Stone TUBZ’, a premium line of packaged ice creams designed to bring the brand’s signature indulgence into customers’ homes.

With this strategic foray into the retail segment, Cream Stone aims to redefine the take-home dessert experience for its growing base of loyal patrons.

Over the years, Cream Stone has built a cult-like following, with crowd favourites such as ‘Nut Overload’ and ‘Willy Wonka’ becoming bestsellers. With TUBZ, Cream Stone takes the next logical step in its evolution—offering the same premium blends in a more convenient and accessible format. Each tub is crafted with care, backed by the brand’s global research and development capabilities and stringent quality controls.

Hyderabad, 14th April 2025: Cream Stone, a homegrown boutique ice cream brand known for pioneering the frozen stone concept in India, has announced the launch of its latest innovation – ‘Cream Stone TUBZ’, a premium line of packaged ice creams designed to bring the brand’s signature indulgence into customers’ homes.

With this strategic foray into the retail segment, Cream Stone aims to redefine the take-home dessert experience for its growing base of loyal patrons.

Over the years, Cream Stone has built a cult-like following, with crowd favourites such as ‘Nut Overload’ and ‘Willy Wonka’ becoming bestsellers. With TUBZ, Cream Stone takes the next logical step in its evolution—offering the same premium blends in a more convenient and accessible format. Each tub is crafted with care, backed by the brand’s global research and development capabilities and stringent quality controls.

Launched in 2009 in Hyderabad, Cream Stone quickly earned a name for itself by offering customised, artisanal creations where customers could choose from a rich palette of ice cream flavours, nuts, chocolates, fruit bits and other ingredients, which were then artfully blended on a cold stone by trained staff. This approach, coupled with its aesthetic store design and commitment to quality, helped Cream Stone expand to over 110 boutique parlours across 32 cities in seven states mostly in South India.

The new TUBZ line includes twelve unique and indulgent flavours such as Jamaican Almond Fudge, Double Chocolate, Belgium Choco Fudge, Mango Jamun, and Raspberry Panna Cotta. These decadent creations are available in 600 ml family packs as well as 100 ml mini tubs, making them perfect for both shared indulgence and personal treats.

For more details, please reach out to:

Help Line No. 9849312000

Email: info@creamstoneconcepts.com Website: https://www.creamstoneconcepts.com/