Meta Verified: Assuring Credibility in the Digital Landscape

Meta recently introduced a new Subscription feature that helps businesses and creators verify their accounts and enhance them through search history and recommendations. You must have many questions regarding this, like how this works, who can verify it, and how. Let's answer all your questions one by one.

What is Meta Verified?

Meta Verified is a paid subscription for brands or companies that want to stand out and build credibility with their audience. Creators can create their identities on Instagram and Facebook and make their presence known to the audience, which enhances their account engagement. Meta-verified provides services like:-

• Verified badge

• Account protection

• Customer support

• Exclusive stickers

• Access to trial features

How to get a Meta Verified Subscription?

Applying Meta Verify is quite simple. You can subscribe through Instagram, Facebook, or the Facebook web interface. Before beginning this process, ensure you have proof of your ID ready.

1. Open Instagram or Facebook and then click on settings from your profile.

2. Click on Accounts Centre and then tap Meta Verified.

3. If your account is eligible for Meta Verified, it will show Meta Verified available. Click on the relevant account name, review the list of benefits, and then tap Continue.

4. Set up and confirm your payment method, and then tap Pay Now.

5. Complete the verification process and upload a photo of your ID. Your ID must match your Instagram or Facebook account profile name or image.

Who is eligible for Meta Verified?

Applicant Eligibility

It is worth noting that paying only Meta Verified does not get you a blue tick. Creators need to meet the eligibility criteria to get Meta Verified. The eligibility criteria are listed below:-

1. Applicant must be 18 years old.

2. Have an eligible Instagram and Facebook account.

3. Have a government-issued photo ID.

4. It is located in a country where Meta Verified is available.

5. Agree to our Terms of Service and follow our Instagram Terms of Use, Facebook Terms of Service, Facebook Community Standards, and Instagram Community Guidelines.

Account Eligibility

You can verify that up to two eligible profiles (Instagram and Facebook) have been added to the same Accounts Center. When you verify two profiles, both need to have two-factor authentication enabled and may need to have the same name and picture. Eligibility criteria are different on Instagram and Facebook.

Instagram Account

1. Be an Instagram personal or professional creator account with a profile picture and a profile name that aligns with Meta Verified naming standards.

2. Have two-factor authentication enabled on your profile.

3. Meet minimum activity requirements, such as prior posting history.

4. Follow our Instagram Terms of Use and Instagram Community Guidelines.

Facebook Account

1. Be a personal Facebook account with a profile picture and a profile name that aligns with Facebook naming standards.

2. Have two-factor authentication enabled on your profile.

3. Meet minimum activity requirements, such as prior posting history.

4. Follow our Facebook Terms of Service and Facebook Community Standards.

Is Meta Verified worth purchasing?

The answer varies for different types of users. This may not be the case for you if you don't post much or are inactive on Instagram or Facebook. But if you are socially active and post regularly and want to boost your Instagram or Facebook page, then it's worth giving a shot.

Meta verification is worth it for small creators and influencers who want to be seen on the Explorer page and enhance their page’s visibility.

Meta Verified FAQs

What does Meta Verified get you?

Meta Verified is a paid subscription for creators and eligible users. Through this, we can access many features, such as badge verification, account verification, and account impersonation protection.

What is the cost of Meta Verified?

Meta Verified costs $14.99/month to verify Instagram and Facebook apps. In India, it is priced at Rs 699 per month for Android and iOS users.

Do verified accounts get more views?

Verified accounts on Instagram and Facebook get more viewership and reach than unverified accounts on these platforms. Social media algorithms tend to favour verified accounts, so they are more likely to appear in search history and recommendations and help grow and account reach.

What is Meta's benefit on Instagram?

Meta is a paid subscription for creators. It helps showcase that your account is authentic and appears more credible to the audience.