From Idea to Industry Voice: Alexis Collins on Building AusGambler

From Idea to Industry Voice: Alexis Collins on Building AusGambler

AusGambler is an educational site that will teach you on how you will be able to utilise PayID and gamble at casinos. AusGambler belongs to Alexis Collins and it began as early as 2022 when the Australian players first used the service more. AusGambler offers users educational guides on PayID as well as a process of registering an account and safety measures, best casinos, all features of this method of payment, and best PayID pokies. For safeguarding the user's money and having a proper gambling process in motion, an educational and safety guide on PayID is of utmost importance. The presence of AusGambler with such an extensive guide is truly worthy.

Journalist: AusGambler has already been gaining popularity as a go-to destination for PayID casinos. How did it come into being?

Alexis Collins: “It wasn't in a straight line, exactly. Initially, I imagined it would be as easy as visiting some casinos. However, the iGaming sector is highly competitive — you put up a site and just hope that individuals will accept it easily. We had to build credibility in the long term. That involved visiting casinos firsthand, research and making sure every review took things beyond marketing hype.”

Journalist: What were the biggest pitfalls you faced in creating the site?

Alexis Collins: “Two come to mind. First, staying on top of ever-changing information. Casinos add payment methods constantly — a site that accepted PayID yesterday may not today. Second, not falling into the biased review trap. In this business, there's a lot of pressure from operators who want rave reviews in return for affiliate agreements. I made a rule: if it isn't honest, it doesn't go on the site. That choice cost us some revenue in the short term, but it created long-term trust.”

Journalist: And how did you manage the technical aspect of it?

Alexis Collins: “Another learning experience was that we needed a site that loaded fast, was mobile-responsive, and secure — not just for us, but for our readers. iGaming players aren't particularly patient; if your page doesn't load within three seconds, you've lost them. We also wanted to have decent data protection because we do take feedback from players. While we don't do payments, we treat user privacy as a big deal.”

Journalist: Was there a moment of realisation when you felt AusGambler was really gaining attraction?

Alexis Collins: “Yes — the day one of our reviews was referenced by a leading iGaming news website. Affiliate partners started reaching out, and we began receiving thank-you messages from players who'd used our guides. That's when I knew we'd transitioned from "just another site" to an authority brand in the PayID casino niche.”

Journalist: In what way does AusGambler differ from other casino review sites?

Alexis Collins: “We're niche and proud of it. We don't attempt to cover every possible payment method, every casino, and every country. Our mission is simple: if you want to use PayID at an online casino, we're your guide. That limited focus allows us to go into amazing detail — actual payout times or bonus terms for PayID deposits.”

Journalist: Were there any skepticism when you decided to focus exclusively on PayID?

Alexis Collins: “Yes. They said it was too niche, that we wouldn't get sufficient traffic. But my philosophy is: own a niche before you expand. Now, other review websites are incorporating PayID sections to catch up, whilst we've already established authority in the niche.”

Journalist: How do you make sure that information is accurate knowing there are so many many moving pieces in the business?

Alexis Collins: “Yes, we maintain a constant cycle of review — we review all of the casinos on the list at least every month. We also want readers to jump in and provide updates if they've found that something has arisen. It's two-way communication with our readership base, and that ensures the site remains up-to-date and authoritative.”

Journalist: Looking back on it all, what advice might you have for someone undertaking the same project?

Alexis Collins: “Plan on it taking longer than you can possibly think it will take, costing more than you plan, and taking more willpower than you possess. But where you're authentic and of real worth and you follow through on serving your audience, the payoff – in dollars and in faith of your people – is all of it being worth it.”

Journalist: And the future of AusGambler?

Alexis Collins: “We're also introducing more interactive features, such as a real-time PayID casino list tracker, and entering into video production. Yet whatever size we reach, the idea remains the same: real information, real testing, real trust.”

Finally, AusGambler is not yet another, quite basic review website – it is the result of determination, hard-won expertise, and commitment to transparency. If you need expert advice and the assurance to gamble even more securely with PayID, you'll find it all here at AusGambler.